NORTH LITTLE ROCK, ARK. (KTHV) -- A local company is making getting up in the mornings a little easier by growing some of the world's finest coffee, then transporting it from Rwanda to Arkansas.
Peter Guerrin is a professional roaster at Westrock Coffee in North Little Rock.
"I really do practice all the time."
Guerrin has been crafting the art for four years, smelling and tasting a whole lot of coffee.
"I am sniffing the dry fragrance of the coffee where it's ground," says Guerrin as he takes a whiff. "We just want to control everything so we can objectively grade the coffee."
But for Westrock Coffee, how the coffee reaches the cup is just as important as the coffee itself.
It's grown in Rwanda, a small country in the heart of East Africa. The beans are purchased from 75,000 farmers.